Hi there, I'm Natalie!

Greetings! I'm a Product Designer with a strong background in both higher education and design agency environments. Over the past two years, I have successfully led design projects that span various scales and contexts. Most recently, as a UX Design Intern at Berkeley IT, I spearheaded initiatives to enhance web accessibility and improve the usability of educational tools and platforms, directly impacting the user experience for thousands of students and faculty members.

Academically, I hold a Master’s degree in Information Management and Systems from UC Berkeley, specializing in UX Design & HCI. My academic pursuits have also led me to expand my horizons into product strategy, data visualization, and coding, broadening my skillset for multifaceted design challenges.

My undergraduate degree in Architecture from the University of Edinburgh has honed my skills in visual design, storytelling, and research-driven methodologies.  — a foundation I seamlessly apply to my current design endeavors.

As an interdisciplinary designer, I have navigated diverse contexts and scales — from expansive architectural projects to intricate digital interfaces. However, my core passion remains unwavering: crafting meaningful experiences that seamlessly blend functional and emotional needs, driven by thorough research. 

EDUCATION

University of California, Berkeley

2024
Master of Information Management & Systems
Graduate Certificate in Applied Data Science

University of Edinburgh

2020
Master of Arts (Hons) in Architecture
(equivalent to a U.S. Bachelor’s Degree)

WORK EXPERIENCE

Berkeley IT

2023-2024
UX Design Intern
Led an idea validation project to design an in-house transcription tool from 0 to 1

Shadow Factory

2022
UI/UX Designer
Delivered an end-to-end UX design for a 360-web experience on both desktop and mobile

Archiplus International (HK) Ltd

2020-2021
Architectural Designer
Led a house project from concept design to construction, collaborating closely with various consultants and engineers

PROJECTS

Unlocked Labs (Client project)

Fall 2022
UX Design
Ideated, designed, and prototyped an admin dashboard for educational program management

Black Sisters in STEM (Client project)

Fall 2022
UX Design
Designed a well-branded donation website for both desktop and mobile

Google Fi Wireless (Client project)

Spring 2023
UX Research and Product Strategy
Synthesized 4 personas based on research insights and delivered 5 product recommendations

Aside from design, I like to...

Read, read, read!

I often can't decide between fiction and non-fiction, so I usually keep both genres handy

Immerse in nature

I am always down for a hike or a swim, finding solace and adventure in the mountains or the seas

People watching

I can sit in the park and watch people for hours, always fascinated by how stories unfold around me